New position to link school with area's business needs

Mauricio Julian Cuellar Jr., Alice Echo-News Journal

In their commitment to making stronger ties with the economic community, Coastal Bend College recently created the new position of customized training representative, who will reach out to area employers interested in employee training and professional instruction with flexible scheduling.

Brenda Reyes, CBC Alice's new CTR is working with local businesses to assess their training needs and design workshops, seminars and classes to meet specific company needs.

The training CBC can offer is wide-ranging. It includes customer service, computer applications, management and new supervisor training, team building, selling skills and food storage management.

"CBC recognizes the need for economical, creative, industry-specific training to enhance employee skills and performance," Reyes said in a recent press release. "Trained employees increase the economic success of the businesses for which they work. They also find more satisfaction in the job they perform and that increases employee longevity."

Reyes is a Texas native and new to the Alice area. She holds a bachelor and master's degrees in education and is an experienced psychology teacher. Her background is in community and continuing education services and she has previous experience in training and development with an international trade organization.