My name is Rachel Deems, and I am reaching out on behalf of James Avery Artisan Jewelry. As you may recall, last year, James Avery Artisan Jewelry donated 100 percent of all proceeds of one of their Texas charms to Hurricane Harvey relief efforts. With the help of loyal James Avery customers dedicated to the cause, the brand was able to give $1.8M to Hurricane Harvey relief efforts through the American Red Cross, The Salvation Army, Samaritan’s Purse and Feeding Texas.
It’s been one year since Hurricane Harvey, and James Avery knows it’s been a difficult one for so many of our neighbors, and there is still more to be done. So, through Tuesday, September 4, 100 percent of all proceeds of the sterling silver Texas Is “Home” Charm (CM-3272) will be donated to continued Hurricane Harvey relief efforts. Proceeds will be given to the same partners: American Red Cross, Samaritan’s Purse, The Salvation Army and Feeding Texas.
If you’re working on any stories about Hurricane Harvey and how people can continue to help with relief efforts, we’d would love for you to include this information. While we’re not looking to partner with you on a James Avery-centered story, we’d love for you to mention the Texas is “Home” charm in any round-up pieces on way Texans can continue to help with relief efforts. It is only through the immense generosity of our customers, that makes these efforts possible.